Bhutan is pioneering crypto-powered tourism as part of its economic modernization strategy. The Department of Tourism revealed that nearly 1,000 merchants now accept digital currency payments through a partnership between DK Bank and Binance Pay. ——This initiative addresses longstanding payment infrastructure challenges that have hindered the sector's growth—— according to Tourism Director Damcho Rinzin.
Traditional bank transfers, described by visitors as "archaic," created significant friction for international travelers. The new system enables near-instant transactions with 【70% lower fees】 compared to conventional methods. A cafe owner near Dochula Pass reported accepting Bitcoin and BNB payments since May, though adoption remains gradual among tourists.
The crypto integration supports Bhutan's dual identity as both tradition-preserving and future-focused. Tourism CMO Carissa Nimah emphasized how digital payments complement major projects like the Gelephu Mindfulness City. Interestingly, while targeting 300,000 annual visitors, officials see crypto adoption as attracting younger demographics aligned with Bhutan's sustainable tourism ethos.
Despite government enthusiasm, local operators recommend a hybrid payment approach. ——We suggest carrying some cash alongside digital wallets—— advised a Thimphu-based tour guide. Several merchants confirmed processing fewer than five crypto transactions weekly, indicating the initiative remains in early adoption phases.
Bhutan's move mirrors growing global interest in crypto-friendly destinations. The kingdom distinguishes itself by pairing digital innovation with its Gross National Happiness philosophy. As Binance's user base exceeds 【200 million】 worldwide, even modest conversion rates could significantly impact Bhutan's tourism-dependent economy.